Fanuc

Permanent - Robotics

2019

Surface: 800m²
Fair: Showroom
Location: Lainate (MI)
Team: DASS

The new headquarters in Lainate (MI) represent an important step forward in brand’s communication and their avant-garde technology.
The new showroom distinguishes for their ability to translate Fanuc’s advanced technology in a captivating experience. Inside the space the exhibiting platforms display the working robots and the technological solutions, offering the visitors the chance to participate to live demonstrations in a controlled environment. The concept of the design was to combine the industrial atmosphere, typical from the sector in which the brand operates, with warming and welcoming elements that recreate a hub that hosts formation and events inside the company.

FOCUS

The ceiling has been realized with raw natural wood, a detail that softens the environment and creates an elegant contrast with the advanced displayed technology. This balance between technical materials and natural finishes reflects Fanuc’s vision: unify precision and technological innovation with a human and sustainable approach.